Our Market Presence

We operate across key markets in the region:

Rwanda

Nationwide distribution covering key urban and secondary
cities across the country.

Eastern DRC

Strategic cross-border trade and supply to Eastern DRC markets.

Our reach spans multiple trade channels:

  • Wholesale distributors
  • Retail outlets (shops, supermarkets, kiosks)
  • Hospitality sector (hotels, restaurants, cafés)
  • Institutional buyers

Distribution Strength

Our strength lies in execution and last-mile delivery:

Established Network

Sub-distributors and direct retail coverage across all key regions.

Strong Relationships

Key partnerships with wholesalers and market hubs built over years.

Efficient Logistics

Timely and consistent supply chain management.

High-Volume Capability

Experience in handling large FMCG product turnover efficiently.

Market Intelligence

Deep local knowledge enabling fast product penetration and rotation.

Truefoods
Our Partnership with Trufoods Limited

Vecta Global Distributors Ltd is the exclusive distribution partner of Trufoods Limited in Rwanda and Eastern DRC. Trufoods' "Life's Variety" portfolio spans over six consumer brands covering jams, sauces, beverages, biscuits, and more.

Our partnership focuses on:

  • Expanding brand visibility across all trade channels
  • Driving product trials and repeat purchases through active field execution
  • Maintaining consistent stock levels and preventing out-of-stock situations
  • Growing market share through aggressive distribution and sales execution
  • Long-term supplier success through data-driven market insights
Brands We Distribute

Vecta distributes the full Trufoods portfolio under the following brand families:

ZESTA BLUE

Zesta

Premium jams, sauces, ketchups, peanut butter, honey, vinegar, sugars & baking powders

Kenylon

Fruit jams, tomato paste & canned processed vegetables

Choco Primo

Choco Primo / Cocoa Primo

Rich drinking chocolate powders in sachets and jars

Chocolate Burst

3-in-1 drinking chocolate (cocoa, sugar & creamer)

Biscuits

Full range of biscuits: cookies, digestive, marie, shortcake, cream, ginger & more

Sunfresh

Sunfresh

Tomato & chilli sauces in retail and bulk sizes

Gilda

Tomato puree and paste